Maybelline Instant Age Rewind Eraser Dark Circles Concealer + Treatment, in Maybelline’s own words:
Active Formula and Micro-Corrector Applicator erase dark circles, puffiness and fine lines instantly.
Why You’ll Love It
• Micro-Corrector Applicator micro-fills and smoothes.
• Active formula with Haloxyl reduces the look of puffiness and shadows while fading the appearance of under-eye circles.
• Apply neutralizer shade for extreme dark circles.
• Brightener shade adds a luminous touch.
For Best Results
Use applicator to apply concealer directly to under-eye area, blending in an outward motion. Wipe off excess eye concealer with dry tissue only. Do not wet applicator.
This concealer is available in 6 shades, including a pink-toned Brightener, and a yellow-toned Neutralizer, which I happen to have and will review.
The 6 ml product comes housed in a bottle which you need to twist to dispense the product into the sponge/applicator.
I love the shade Neutralizer which is perfect for giving my under eye area a mate, brightening highlight.
A great thing about this shade is that, being a neutralizing shade, it is likely to suit a lot of skin-tones and can be used as a liquid-cream highlight for darker skin-tones. People with very pink undertones are perhaps better suited for the pink-toned Brightener shade.
While the formula is very thin, the product blends easily and provides surprisingly good coverage for blemishes, light to medium coverage, I would say. The finish is satin-matte.
Without powder dusted on top, the product lasted for around 6 hours on me before the effect faded slightly. My skin, however, still looked bright and somewhat even-toned after 8+ hours of wear.
You get 6 ml of product for $6.99 which I think is a fair deal.
If you are looking for a full-coverage under eye concealer, this is not it in my honest opinion. It can be built up, yes, but it provides medium coverage at most.
I hate the applicator. You have to twist it about twenty times before the product comes out. And I don’t like how so much of it sticks to the sponge.
Plus I think its a bit unhygienic.
I dispense the product using the sponge in a triangle under my eyes and wherever I want a matte, bright highlight, and blend it out using my MUA F10 Blush Buki brush. (Check out this post for further detail.)
Do I recommend this product?
To anyone who wants a semi-matte, brightening concealer that blurs imperfections, and doesn’t feel heavy on the face or the wallet, yes. I will be repurchasing this in the future.
Available at most drugstores selling Maybelline products and on drugstore.com for $6.99.